Peakboard

Privacy Policy.

We are very pleased to welcome you to our website. Data protection has a particularly high priority for us. The use of our internet pages is possible without any indication of personal data. However, if a data subject wants to use special services via our website, processing of personal data could become necessary. If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain the consent of the data subject.

The processing of personal data, such as the name, address, e-mail address, or telephone number of a data subject shall always be in line with the General Data Protection Regulation (GDPR), and in accordance with the applicable country-specific data protection regulations. By means of this privacy policy, we would like to inform you and the public about the nature, scope and purpose of the personal data we collect, use and process. Furthermore, data subjects are informed of their rights by means of this data protection declaration.

As the controller, the Peakboard GmbH has implemented numerous technical and organizational measures (TOM) to ensure the most complete protection of personal data processed through this website. Nevertheless, Internet-based data transmissions can have security gaps, so that absolute protection cannot be guaranteed. For this reason, every data subject is free to transmit personal data to us by alternative means, for example by telephone.

  1. Name and address of the data controller

The responsible party within the meaning of the General Data Protection Regulation, other data protection laws applicable in the Member States of the European Union and other provisions of a data protection nature is:

Peakboard GmbH

Patrick Theobald

Neckarstraße 189-191

70190 Stuttgart

Germany

Tel.: +49 711 46 05 99 60

E-mail: info@peakboard.com

Website: www.peakboard.com

  1. Contact details of the data protection officer

Any data subject may contact our data protection officer directly at any time with any questions or suggestions regarding data protection. The data protection officer of the controller is:

NetBull GmbH

Patrick Vaillant

You can reach our data protection officer by mail at our previously mentioned address with the addition of “data protection officer” or by e-mail at: datenschutz@peakboard.com.

  1. Collection of general data and information

Our Internet pages collect a series of general data and information with each call-up of the Internet pages by a data subject or an automated system. This general data and information is stored in the server’s log files.

For example, the following can be recorded

(1) browser types and versions used,

(2) the operating system used by the accessing system,

(3) the website from which an accessing system arrives at our website (so-called referrer),

(4) the sub-websites that are accessed via an accessing system on our website,

(5) the date and time of any access to the Website,

(6) an Internet Protocol (IP) address,

(7) the Internet service provider of the accessing system and

(8) other similar data and information that serve to avert danger in the event of attacks on our information technology systems.

When using these general data and information, no conclusions are drawn about the data subject.

Rather, this information is needed to

(1) to deliver and display the contents of our website correctly,

(2) to optimize the content of our website and the advertising for it,

(3) to ensure the permanent functionality of our information technology systems and the technology of our website, and

(4) to provide law enforcement authorities with information necessary for prosecution in the event of a cyberattack.

The data and information collected anonymously is therefore evaluated by the controller for statistical purposes, and also with the aim of increasing the level of data protection and data security at our company, and ultimately ensuring an optimal level of protection for the personal data we process. The anonymous data of the server log files are stored separately from any personal data provided by a data subject.

  1. Legal basis of processing

Art. 6 par. 1 lit. a) GDPR serves as our legal basis for processing operations where we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which the data subject is party, as is the case, for example, with processing operations necessary for the delivery of goods or the provision of another service or consideration, the processing is based on Art. 6 para. 1 lit. b) GDPR. The same applies to such processing operations that are necessary for the implementation of pre-contractual measures, for example in cases of inquiries about our products or services. If we are subject to a legal obligation by which the processing of personal data becomes necessary, such as for compliance with tax obligations, the processing is based on Art. 6 para. 1 lit. c) GDPR. In rare cases, the processing of personal data might become necessary to protect vital interests of the data subject or another natural person. This would be the case, for example, if a visitor were to be injured on our premises and as a result his or her name, age, health insurance data or other vital information had to be passed on to a doctor, hospital or other third party. Then the processing would be based on Art. 6 para. 1 lit. d) DSGVO are based. Ultimately, processing operations could be based on Art. 6 para. 1 lit. f) DSGVO are based. Processing operations which are not covered by any of the aforementioned legal bases are based on this legal basis if the processing is necessary to protect a legitimate interest of us or of a third party, provided that the interests, fundamental rights and freedoms of the data subject are not overridden. Such processing operations are permitted to us in particular because they have been specifically mentioned by the European legislator. In this respect, he considered that a legitimate interest could be assumed if the data subject is a customer of the controller (recital 47, second sentence, GDPR). If the processing of personal data is based on Article 6 para. 1 lit. f) GDPR, our legitimate interest is the conduct of our business for the benefit of the well-being of all our employees and our shareholders.

  1. Duration for which the personal data are stored

The criterion for the duration of the storage of personal data is the respective statutory retention period. After expiry of the deadline, the corresponding data is routinely deleted, provided that it is no longer required for the fulfillment of the contract or the initiation of the contract, or that no further statutory or legal requirements prevent the deletion.

  1. Privacy information for webinars

As the controller, we process your personal data (mandatory information: last name, first name, email address, company) based on your webinar registration.

The purpose of the data processing is the offering and implementation of the webinars as well as the subsequent contacting for marketing purposes. We sometimes work with partner companies (“Partners” for short) to offer our webinars, and the webinars may contain product information and notes from our Partners. We explicitly identify our respective partners during webinar registration.

The legal basis for the data processing is your consent according to § 25 para. 1 TTDSG and Art. 6 para. 1 lit. a) DSGVO as well as our legitimate interest in offering you free and informative webinars, whereby the balancing of interests according to Art. 6 para. 1 lit.f) DSGVO has not resulted in any restriction of your rights and freedoms. If you do not provide the data, participation in the webinars will not be possible.

If you are interested in our software and hardware solutions in the context of the following contact, we will store your specified data in our customer system (CRM). We use Microsoft’s Dynamics 365 cloud service as our CRM system. The contract for commissioned data processing in this context is the provisions for Online Services (OSTs) and the data processing and security provisions in the Data Protection Addendum (DPA; both can be found here: https://www.microsoft.com/licensing/docs), which are defined for Microsoft Online Services. You should also read Microsoft’s privacy statement(https://privacy.microsoft.com/de-de/privacystatement) and security notices(https://www.microsoft.com/de-de/trust-center).

If we work with a partner on a webinar, depending on the agreement, we may pass on your data provided during registration to the respective partner for further contact and marketing purposes. In this case, we conclude a joint responsibility agreement with our partners in accordance with the requirements of Art. 26 para. 1 GDPR.

The data will be stored by us and deleted in accordance with our data deletion concept no later than 2 years after the webinar has been held, unless there are legal retention obligations. If a contractual relationship exists or is initiated between you and us after the webinar has been held, we will continue to store your personal data in our customer relationship management system (CRM) in accordance with Art. 6 para. 1 lit. b) GDPR.

For our webinars we use the online service “GoTo!” of the company LogMeIn. The respective terms of use and data protection information(https://www.goto.com/de/company/trust) of the provider apply to data processing by GoTo!

You have the right to information, to correction, to deletion, to restriction of processing, a right to object, a right to data portability, as well as a right to revoke consent. In these cases, contact us in writing at datenschutz@peakboard.com. You will receive a prompt response upon receipt.

  1. Routine deletion and blocking of personal data

We process and store personal data of the data subject only for the period of time necessary to achieve the purpose of storage or if this has been provided for by the European Union legislator or another legislator in laws or regulations to which we are subject.

If the purpose of storage no longer applies or if a storage period prescribed by the European Directive and Regulation or another competent legislator expires, the personal data will be routinely blocked or deleted in accordance with the statutory provisions.

  1. Legal or contractual regulations for the provision of personal data

We inform you that the provision of personal data is partly required by law (e.g. tax regulations) or may also result from contractual or pre-contractual regulations (e.g. information on the contractual partner). Sometimes, in order to conclude a contract, it may be necessary for a data subject to provide us with personal data that must subsequently be processed by us. For example, the data subject is obliged to provide us with personal data if we conclude a contract with him or her. Failure to provide the personal data would mean that the contract with the data subject could not be concluded. Before providing personal data by the data subject, the data subject must contact one of our employees. Our employee will inform the data subject on a case-by-case basis whether the provision of the personal data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the personal data, and what the consequences of not providing the personal data would be.

  1. Registration on our website / use of input masks and forms

The data subject has the possibility to register on the website of the controller by providing personal data or to enter personal data in input masks. This may be necessary, for example, for the receipt of a newsletter, contact via contact form, registration for participation in events or other similar registration options. Which personal data is transmitted to the data controller in the process results from the respective input mask used for the registration. The personal data entered by the data subject are collected and stored exclusively for internal use by the controller and for its own purposes. We may arrange for the transfer to one or more processors, for example a parcel service provider, who will also use the personal data exclusively for an internal use attributable to the controller.

When you contact us (e.g. via contact form), personal data is collected. This data is stored and used exclusively for the purpose of responding to your request and the associated technical administration. The legal basis for the processing of the data is our legitimate interest in responding to your request pursuant to Art. 6 para. 1 lit. f) GDPR. If the purpose of your contact is the conclusion of a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b) GDPR. Your data will be deleted after final processing of your request, this is the case when it can be seen that the matter concerned has been conclusively clarified and provided that no statutory or legal retention obligations prevent the deletion.

By registering on the website of the controller, the IP address assigned by the Internet service provider (ISP) of the data subject, the date and the time of registration are also stored. The storage of this data takes place against the background that only in this way can the misuse of our services be prevented and, if necessary, this data makes it possible to clarify crimes that have been committed. In this respect, the storage of this data is necessary for the protection of the controller. As a matter of principle, this data is not passed on to third parties unless there is a statutory or legal obligation to pass it on or the passing on serves the purpose of criminal prosecution.

The registration of the data subject by voluntarily providing personal data serves the purpose of the data controller to offer the data subject content or services which, due to the nature of the matter, can only be offered to registered users or those who explicitly request this. These persons are free to modify the personal data provided at any time or to have it completely deleted from the data stock of the controller.

We will provide any data subject at any time upon request with information about what personal data is stored about the data subject. Furthermore, we correct or delete personal data at the request or notice of the data subject, provided that this does not conflict with any statutory or legal obligations to retain data. The entire staff of the controller shall be available to the data subject as contact persons in this context.

  1. SSL or TLS encryption

For security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the site operator, this site uses an SSL or SSL protocol. TLS encryption. You can recognize an encrypted connection by the fact that the browser address bar changes from “http://” to “https://” and by the lock symbol in your browser bar.

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

  1. Encrypted payment transactions on this website

If, after the conclusion of a contract with costs, there is an obligation to provide us with your payment data (e.g. account number in the case of direct debit authorization), this data will be required for payment processing.

Payment transactions via the common means of payment (Visa/MasterCard, direct debit) are made exclusively via an encrypted SSL or TLS connection. You can recognize an encrypted connection by the fact that the browser address bar changes from “http://” to “https://” and by the lock symbol in your browser bar.

With encrypted communication, your payment data that you transmit to us cannot be read by third parties.

  1. Recipients or categories of recipients

Depending on the purpose of the collection of the personal data, we transmit this data, for example, to the following recipients or categories of recipients or they are directly involved in the processing of the personal data:

  • Provider
  • IT service provider
  • other recipients depending on used tools
  1. Third country transfer

Depending on the collection purpose of the personal data, a third country transfer takes place as follows:

  • Google
  • LinkedIn
  • Microsoft
  1. Existence of automated decision making

As a responsible company, we do not use automatic decision-making or profiling.

  1. Data protection during applications and the application process

We collect and process the personal data of applicants for the purpose of handling the application process. The processing may also be carried out electronically. This is particularly the case if an applicant sends corresponding application documents to the controller electronically, for example by e-mail or via a web form located on the website. If we conclude an employment contract with an applicant, the transmitted data will be stored for the purpose of processing the employment relationship in compliance with the statutory provisions. If the controller does not conclude an employment contract with the applicant, the application documents shall be deleted automatically no later than six months after notification of the rejection decision, provided that no other legitimate interests pursuant to Art. 6 para. 1 lit. (f) GDPR of the controller. Other legitimate interest in this sense is, for example, a duty to provide evidence in proceedings under the General Equal Treatment Act (AGG).

  1. Definitions

This data protection declaration is based on the terms used by the European Directive and Ordinance Maker when adopting the General Data Protection Regulation (DSGVO). Our privacy policy should be easy to read and understand for the public as well as for our customers and business partners. To ensure this, we would like to explain the terminology used in advance.

We use the following terms, among others, in this Privacy Policy:

a) personal data

“Personal data” means any information relating to an identified or identifiable natural person (hereinafter “data subject”). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

b) person concerned

“Data subject” means any identified or identifiable natural person whose personal data are processed by the controller.

c) Processing

“Processing” means any operation or set of operations which is performed upon personal data, whether or not by automatic means, such as collection, recording, organization, filing, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

d) Restriction of processing

“Restriction of processing” means the marking of stored personal data with the aim of limiting their future processing.

e) Profiling

“Profiling” means any type of automated processing of personal data that consists of using such personal data to evaluate certain personal aspects relating to a natural person, in particular to analyze or predict aspects relating to that natural person’s job performance, economic situation, health, personal preferences, interests, reliability, behavior, location or change of location.

f) Pseudonymization

“Pseudonymization” means the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organizational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.

g) File system

“File system” is. any structured collection of personal data accessible according to specified criteria, whether such collection is maintained centrally, decentrally, or on a functional or geographic basis.

h) Person responsible or in charge of the processing

“controller” (or “controller”) means the natural or legal person, public authority, agency or other body which alone or jointly with others determines the purposes and means of the processing of personal data; where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its designation may be provided for under Union or Member State law.

i) Processor

“Processor” means a natural or legal person, public authority, agency or other body that processes personal data on behalf of the Controller.

j) Receiver

“Recipient” means a natural or legal person, public authority, agency or other body to whom Personal Data is disclosed, whether or not a third party. However, authorities that may receive personal data in the context of a specific investigation mandate under Union or Member State law are not considered recipients.

k) Third party

“Third party” means a natural or legal person, public authority, agency or other body, other than the data subject, the controller, the processor and the persons authorized to process the personal data under the direct responsibility of the controller or the processor.

l) Consent

“Consent” of the data subject means any freely given specific, informed and unambiguous indication of his or her wishes in the form of a statement or other unambiguous affirmative act by which the data subject signifies his or her agreement to the processing of personal data relating to him or her.

m) Company

“Enterprise” means a natural or legal person engaged in an economic activity, regardless of its legal form, including partnerships or associations regularly engaged in an economic activity.

  1. Rights of the data subject
  2. a) Right to confirmation

Every data subject has the right, granted by the European Directive and Regulation, to obtain confirmation from the controller as to whether personal data concerning him or her are being processed. If a data subject wishes to exercise this right of confirmation, he or she may, at any time, contact any employee of the controller.

b) Right to information

Any person concerned by the processing of personal data has the right, granted by the European Directive and Regulation, to obtain from the controller, at any time and free of charge, information about the personal data stored about him or her, and a copy of that information. Furthermore, the European Directive and Regulation legislator has granted the data subject access to the following information:

  • the processing purposes
  • the categories of personal data that are processed
  • the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular in the case of recipients in third countries or international organizations
  • if possible, the planned duration for which the personal data will be stored or, if this is not possible, the criteria for determining this duration
  • the existence of a right to obtain the rectification or erasure of personal data concerning them or to obtain the restriction of processing by the controller or a right to object to such processing
  • the existence of a right of appeal to a supervisory authority
  • if the personal data are not collected from the data subject: All available information about the origin of the data
  • the existence of automated decision-making, including profiling, pursuant to Article 22(1) and (4) of the GDPR and – at least in these cases – meaningful information about the logic involved and the scope and intended effects of such processing for the data subject
  • Furthermore, the data subject has a right to information as to whether personal data has been transferred to a third country or to an international organization. If this is the case, the data subject also has the right to obtain information about the appropriate safeguards in connection with the transfer.
  • If a data subject wishes to exercise this right of access, he or she may, at any time, contact any employee of the controller.

c) Right to rectification

Any person affected by the processing of personal data has the right granted by the European Directive and Regulation to request the immediate rectification of any inaccurate personal data concerning him or her. Furthermore, the data subject has the right, taking into account the purposes of the processing, to request the completion of incomplete personal data – also by means of a supplementary declaration. If a data subject wishes to exercise this right to rectify, he or she may, at any time, contact any employee of the controller.

d) Right to erasure (right to be forgotten)

Any person concerned by the processing of personal data has the right, granted by the European Directive and Regulation, to obtain from the controller the erasure without delay of personal data concerning him or her, where one of the following reasons applies and insofar as the processing is not necessary:

  • The personal data were collected or otherwise processed for purposes for which they are no longer necessary.
  • The data subject revokes the consent on which the processing is based pursuant to Art. 6 para. 1 lit. a) GDPR or Art. 9 para. 2 lit. (a) GDPR and there is no other legal basis for the processing.
  • The data subject shall, pursuant to Art. 21 para. 1 DSGVO, and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to Article 21(1) DSGVO. 2 DSGVO to object to the processing.
  • The personal data have been processed unlawfully.
  • The deletion of the personal data is necessary for compliance with a legal obligation under Union or Member State law to which the controller is subject.
  • The personal data was collected in relation to information society services offered pursuant to Art. 8 para. 1 DSGVO collected.

If one of the aforementioned reasons applies, and a data subject wishes to arrange for the erasure of personal data stored by us, he or she may, at any time, contact any employee of the controller. Our staff will ensure that the request for deletion is complied with immediately.

If the personal data has been made public by us and we are the responsible party pursuant to Art. 17 para. 1 DSGVO to erase personal data, we shall implement reasonable measures, including technical measures, taking into account the available technology and the cost of implementation, in order to inform other data controllers which process the published personal data that the data subject has requested from those other data controllers to erase all links to or copies or replications of the personal data, unless the processing is necessary. Our employee will arrange the necessary in individual cases.

e) Right to restriction of processing

Any person concerned by the processing of personal data has the right, granted by the European Directive and Regulation, to obtain from the controller the restriction of processing if one of the following conditions is met:

  • The accuracy of the personal data is contested by the data subject for a period enabling the controller to verify the accuracy of the personal data.
  • The processing is unlawful, the data subject objects to the erasure of the personal data and requests instead the restriction of the use of the personal data.
  • The controller no longer needs the personal data for the purposes of processing, but the data subject needs it for the assertion, exercise or defense of legal claims.
  • The data subject has objected to the processing pursuant to. Art. 21 par. 1 DSGVO and it is not yet clear whether the legitimate grounds of the controller outweigh those of the data subject.

If one of the aforementioned conditions is met, and a data subject wishes to request the restriction of personal data stored by us, he or she may, at any time, contact any employee of the controller. The employee will arrange the restriction of the processing.

f) Right to data portability

Any person concerned by the processing of personal data has the right, granted by the European Directive and Regulation, to receive the personal data concerning him or her, which has been provided by the data subject to a controller, in a structured, commonly used and machine-readable format. She also has the right to transmit this data to another controller without hindrance from the controller to whom the personal data was provided, provided that the processing is based on consent pursuant to Art. 6 para. 1 lit. a) GDPR or Art. 9 para. 2 lit. a) DSGVO or on a contract pursuant to Art. 6 para. 1 lit. (b) GDPR and the processing is carried out by automated means, unless the processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

Furthermore, when exercising his or her right to data portability pursuant to Art. 20 para. 1 GDPR the right to obtain that the personal data be transferred directly from one controller to another controller, insofar as this is technically feasible and insofar as this does not adversely affect the rights and freedoms of other persons. In order to assert the right to data portability, the data subject may at any time contact any of our employees using the contact details provided above.

g) Right of objection

Any person concerned by the processing of personal data has the right, granted by the European Directive and Regulation-maker, to object at any time, on grounds relating to his or her particular situation, to the processing of personal data concerning him or her which is carried out on the basis of Art. 6 para. 1 lit. e) or f) DSGVO is carried out. This also applies to profiling based on these provisions.

We shall no longer process the personal data in the event of the objection, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or for the assertion, exercise or defense of legal claims.

If we process personal data for the purposes of direct marketing, the data subject shall have the right to object at any time to processing of personal data for such marketing. This also applies to profiling, insofar as it is associated with such direct advertising. If the data subject objects to us to the processing for direct marketing purposes, we will no longer process the personal data for these purposes.

In addition, the data subject has the right, on grounds relating to his or her particular situation, to object to processing of personal data concerning him or her which is carried out by us for scientific or historical research purposes, or for statistical purposes pursuant to Article 89 (1) of the German Data Protection Act. 1 DSGVO, unless such processing is necessary for the performance of a task carried out in the public interest.

In order to exercise the right to object, the data subject may directly contact one of our employees. The data subject is also free, in connection with the use of information society services, notwithstanding Directive 2002/58/EC, to exercise his or her right to object by means of automated procedures using technical specifications.

h) Automated decisions in individual cases including profiling

Any person concerned by the processing of personal data shall have the right, granted by the European Directive and the Regulation, not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning him or her or similarly significantly affects him or her, where such decision

(1) is not necessary for the conclusion or performance of a contract between the data subject and the data controller, or

(2) is permitted by Union or Member State legislation to which the controller is subject and that legislation contains appropriate measures to safeguard the rights and freedoms and legitimate interests of the data subject; or

(3) takes place with the express consent of the data subject.

Is the decision

(1) necessary for the conclusion or performance of a contract between the data subject and the controller, or

(2) it takes place with the express consent of the data subject,

we take reasonable steps to safeguard the data subject’s rights and freedoms and legitimate interests, which include at least the right to obtain the intervention of a person responsible, to express his or her point of view and contest the decision.

If the data subject wishes to exercise the rights concerning automated decisions, he or she may, at any time, contact any employee of the controller.

i) Right to revoke consent under data protection law

Any person affected by the processing of personal data has the right granted by the European Directive and Regulation to withdraw consent to the processing of personal data at any time.

If the data subject wishes to exercise the right to withdraw the consent, he or she may, at any time, contact any employee of the controller.

j) Right to lodge a complaint with the data protection supervisory authority

If, in your opinion, the processing of your personal data violates the GDPR, you have the possibility, pursuant to Art. 77 GDPR, to lodge a complaint with the above-mentioned data protection officer or with a data protection supervisory authority.

The data protection supervisory authority responsible for us is:

The State Commissioner for Data Protection and Freedom of Information of Baden-Württemberg

PO Box 10 29 32

70025 Stuttgart

We would very much appreciate it, however, if you would please allow us the opportunity for joint clarification in advance. Our data protection officer will be happy to help you with this and any other concerns you may have, using the contact details provided under point 2!

  1. Cookies

Our internet pages use cookies. Cookies are text files that are stored on an information technology system (e.g. computer, notebook, smartphone, tablet) via an Internet browser.

Many websites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier of the cookie. It consists of a string of characters by which Internet pages and servers can be assigned to the specific Internet browser in which the cookie was stored. This enables the visited websites and servers to distinguish the individual browser of the data subject from other Internet browsers that contain other cookies. A specific Internet browser can be recognized and identified via the unique cookie ID.

Through the use of cookies, we can provide the users of this website with more user-friendly services that would not be possible without the cookie setting.

By means of a cookie, the information and offers on our website can be optimized in terms of the user. Cookies allow us, as already mentioned, to recognize the users of our website. The purpose of this recognition is to make it easier for users to use our website. For example, the user of an Internet site that uses cookies does not have to check the cookie banner on each visit and make a selection here or, for example, enter his or her access data again on the Internet site because this is handled by the Internet site and the cookie stored on the user’s computer system. Another example is the cookie of a shopping cart in the online store. This allows the online store to remember the items a customer has placed in the virtual shopping cart via a cookie.

The data subject can prevent the setting of cookies by our website at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Furthermore, cookies that have already been set can be deleted at any time via an Internet browser or other software programs. This is possible in all common Internet browsers. If the data subject deactivates the setting of cookies in the Internet browser used, not all functions of our website may be fully usable.

  1. Consent tool

In order to be able to collect the aforementioned cookies and your given consent for this and also for any third-party connections (see the following section), we use a cookie consent tool, which is also known as “cookie banner” or (more appropriately) “consent banner”.

  1. Use and application of other applications, plugins and tools

As you know it from our entire range: We want to offer you the best possible service. Therefore, we have included various applications, plugins and tools (in the future: “Tools”) on our website. Depending on their function, these can, for example, optimize the loading times of our website, simplify its use, support us in improving our offer or increase security.

Under this button you can make adjustments to the consents controlled via the Consent tool: Settings

The specific details of the tools used are explained below.

Privacy policy on the use and application of Google Analytics 4

We have integrated the analysis tracking tool Google Analytics 4 of the company Google Inc. The operating company of Google Analytics is Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA. For the European area, the company Google Ireland Limited, Gordon House, Barrow Street Dublin 4, Ireland, is responsible for all Google services, whereby the supervisory authorities have established joint responsibility between both Google companies.

Google Analytics is a traffic analysis or web analytics service. This describes the collection and analysis of data (so-called “signals”) about the behavior of visitors to websites. Google signals here are session data from websites and apps that Google links to users who are logged into their Google account and have activated personalized advertising. Linking data to these logged-in users enables cross-device reporting, cross-device remarketing, and exporting cross-device conversions to Google Ads.

If you have consented to this, Google may be able to determine how you interact in different browsers and on different devices. For example, Google and also we could see how you search for products on our website on a smartphone, for example, and later return to complete purchases on a tablet or laptop.

After consent has been given, these actions can also be stored in cookies, for example, and/or sent to Google servers in the USA and processed there. Based on this, we receive reports from Google, which we can use to optimize our offer.

If you already have a Google account, there is also the possibility that Google will link this data. However, Google itself does not share any data collected by Google Analytics unless required by law.

We would like to point out that, according to the opinion of the European Court of Justice (ECJ), there is currently no adequate level of protection for the transfer of data to the USA and therefore various risks are involved for the legality and security of the data processing, including of your data.

Processing purposes

The purpose of Google Analytics tools is to analyze the flow of visitors and user behavior on our website. Among other things, Google uses the data and information obtained to evaluate the use of our website, to compile online reports for us showing the activities on our website, and to provide other services related to the use of our website.

Legal basis

We require your consent to use the tool, which is the legal basis under Art. 6 para. 1 lit. a) (consent). We obtain this consent through our previously described consent tool and also document this via this.

We also have a legitimate interest in optimizing our offer technically and economically and in averting any damage to our company, and in this regard we refer to Art. 6 para. 1 lit. f) (legitimate interest). With the help of the tool, we may also detect website errors, identify attacks and improve the efficiency. Nevertheless, we only use this tool if you have given us your consent to do so.

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.

You can find more information on the handling of user data in Google’s privacy policy: https://policies.google.com/privacy?hl=de.

Google’s terms of use can be viewed at https://policies.google.com/terms?hl=de&gl=de.

Duration of data storage

By default, the data of logged-in Google users expires after 26 months. However, we also have the option to set the data retention settings to a shorter period of time.

Possibility of objection

In principle, you always have the option to freely manage the setting, management and deletion of cookies in your browser or third-party connections according to your wishes and knowledge. If, for example, you do not want this tool to set cookies and collect information about you and, if applicable, your behavior, you can disable the basic setting of cookies or the establishment of third-party connections in your browser settings at any time or not consent to this. In individual cases, however, this may mean that various functions on the websites you visit may no longer work even if you wish them to.

Privacy policy on the use and application of Google Tag Manager

We have integrated the code organization tool Google Tag Managers of the company Google Inc. The operating company of Google Tag Manager is Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA. For the European area, the company Google Ireland Limited, Gordon House, Barrow Street Dublin 4, Ireland, is responsible for all Google services, whereby the supervisory authorities have established joint responsibility between both Google companies.

Tags” are short sections of code. These may, for example, record (track) your activities on our website. By integrating the Google Tag Manager, we can centrally implement and manage these tags used on our website from various tracking tools. These do not have to be tags from Google itself, but can also be tags from other companies, which can be integrated via the Tag Manager. The range of possible uses becomes very extensive as a result, whereby, for example, cookies can be set, user and browser data can be collected, or buttons can be integrated. However, the Tag Manager itself does not set any cookies or collect any data, as it acts purely as a manager of the implemented tags.

Google reserves the right to collect anonymized data about our use of the Tag Manager, although this does not involve the transmission of any data that is managed by the tool as part of its regular functions.

As a precaution, we would like to point out that according to the opinion of the European Court of Justice (ECJ), there is currently no adequate level of protection for the transfer of data to the USA and therefore various risks are involved for the legality and security of the data processing of your data as well.

Processing purposes

The purpose of Google Tag Manger is to optimize our offer technically and economically and to prevent any damage to our company. To do this, we need to implement and control various source code in the core of our website, which can be quite time-consuming and error-prone. This is where Google Tag Manager helps us, as it greatly simplifies and centralizes this process and largely avoids errors.

Legal basis

We assume your consent for the use of the tool, which is the legal basis according to § 25 para. 1 TTDSG and Art. 6 para. 1 lit. a) (consent). We obtain this consent through our previously described consent tool and also document this via this.

We also have a legitimate interest in optimizing our offer technically and economically and in averting any damage to our company, and in this regard we refer to Art. 6 para. 1 lit. f) (legitimate interest). With the help of the tool, we may also detect website errors, identify attacks and improve the efficiency.

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.

You can find more information on the handling of user data in Google’s privacy policy: https://policies.google.com/privacy?hl=de.

Google’s terms of use can be viewed at https://policies.google.com/terms?hl=de&gl=de.

Duration of data storage

The Google Tag Manager itself does not set any cookies and does not collect any personal data, which is why we cannot specify a storage period here. For the tools controlled via this, please see the respective tool description.

Possibility of objection

You can revoke your consent at any time. Please make the appropriate settings via our Consent Banner. In addition, you always have the option to freely manage the setting, management and deletion of cookies in your browser according to your wishes and knowledge. For example, if you do not want this tool to set cookies and collect information about you and, if applicable, your behavior, you can disable the basic setting of cookies in your browser settings at any time. However, in individual cases this may mean that various functionalities (such as shopping carts) on the websites you visit may no longer function even if you wish them to.

Privacy policy on the use and application of LinkedIn

We have integrated the social network LinkedIn on our website. The operating company of Linkedin is LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA.

LinkedIn Ireland Unlimited Company Wilton Place, Dublin, is responsible for data processing in the European Economic Area and Switzerland, whereby joint responsibility is to be assumed.

LinkedIn is an Internet-based social network that allows users to connect with existing business contacts and make new business contacts. Over 400 million registered people use LinkedIn in more than 200 countries. This makes LinkedIn currently the largest platform for business contacts and one of the most visited websites in the world.

No personal data or data about your web activities are transmitted to LinkedIn solely through the integration of the LinkedIn functions. Only through interaction with an integrated LinkedIn function, for example clicking a button, can data be transmitted to LinkedIn, stored and processed. User data is then stored, which may include your IP address, device data or login data, for example.

As a precaution, we would like to point out that according to the opinion of the European Court of Justice (ECJ), there is currently no adequate level of protection for the transfer of data to the USA and therefore various risks are involved for the legality and security of the data processing of your data as well.

Processing purposes

LinkedIn is suitable for us because we are firmly convinced of our offer and our company. Thus, it is indispensable for us to communicate our company our offer to the outside world. With its focus on the business world, the social network is a perfectly suitable communication channel for us.

Legal basis

We assume your consent for the use of the tool, which is the legal basis according to § 25 para. 1 TTDSG and Art. 6 para. 1 lit. a) (consent). We obtain this consent through our previously described consent tool and also document this via this.

We also have a legitimate interest in communicating our company and our offer to the outside world, therefore we refer here to Art. 6 para. 1 lit. f) (legitimate interest).

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

More information on the handling of personal data can be found in LinkedIn’s privacy policy: https://www.linkedin.com/legal/privacy-policy.

Duration of data storage

If LinkedIn collects data from other websites, this data is deleted after up to 30 days, unless the need to store the data longer arises from legal obligation. LinkedIn stores your usage data for an estimated period of 180 days.

Possibility of objection

You can revoke your consent at any time. Please make the appropriate settings via our Consent Banner. In addition, you always have the option to freely manage the setting, management and deletion of cookies in your browser according to your wishes and knowledge. For example, if you do not want this tool to set cookies and collect information about you and, if applicable, your behavior, you can disable the basic setting of cookies in your browser settings at any time. However, in individual cases this may mean that various functionalities (such as shopping carts) on the websites you visit may no longer function even if you wish them to.

Privacy policy on the use and application of Matomo (formerly Piwik)

We use the web analysis tool “Matomo” to design our websites according to demand. Matomo creates usage profiles based on pseudonyms. For this purpose, permanent cookies are stored on your terminal device and read by us. This way we are able to recognize and count returning visitors. We also use the Heatmap & Session Recording modules. Matomo’s heatmap service shows us the areas of our website where the mouse is most often moved or clicked. The session recording service records individual user sessions. We may replay recorded sessions to analyze the use of our website. Data entered in forms is not recorded and is not visible at any time.

Processing purposes

The web analytics service Matomo is mainly used by us to optimize the website as well as for cost-benefit analysis. Matomo is further used to enable an analysis of the flow of visitors to the website. It is in our legitimate interest to make our website offer clear and user-friendly for you. By anonymizing the IP address, the interest of users in their personal data protection is sufficiently taken into account.

Legal basis

We assume your consent for the use of the tool, which is the legal basis according to § 25 para. 1 TTDSG and Art. 6 para. 1 lit. a) (consent). We obtain this consent through our previously described consent tool and also document this via this.

For more information on Matomo’s terms of use and data protection regulations, please visit: https://matomo.org/privacy/

Duration of data storage

We process personal data only as long as it is necessary. As soon as the purpose of the data processing has been fulfilled, blocking and deletion take place in accordance with the standards of the deletion concept here, unless legal regulations prevent deletion.

Possibility of objection

You can revoke your consent at any time. Please make the appropriate settings via our Consent Banner. In addition, you always have the option to freely manage the setting, management and deletion of cookies in your browser according to your wishes and knowledge. For example, if you do not want this tool to set cookies and collect information about you and, if applicable, your behavior, you can disable the basic setting of cookies in your browser settings at any time. However, in individual cases this may mean that various functionalities (such as shopping carts) on the websites you visit may no longer function even if you wish them to.

Privacy Policy for the Use and Deployment of GeoTargetingWP

We have integrated GeoTargetingWP into our website. The operating company is Timersys WP LLC, 16192 Coastal Hwy, Lewes, Delaware, USA.

GeoTargetingWP is a geo-location tool that allows country assignments based on pseudonymous IP addresses, in order to subsequently automatically provide the appropriate country version of our website, which can also affect the displayed languages and prices.

In this process, we only process personal data for as long as necessary. Once the purpose of data processing is fulfilled, blocking and deletion take place according to local deletion concepts, unless legal requirements prevent deletion. If a cookie is set during this process, it will be automatically deleted after the storage period expires, unless you have already deleted it yourself before this time.

Purposes of Processing

GeoTargetingWP is useful for us to automatically provide the appropriate country version of our website. This allows us to present our offering in a more targeted and cost-effective manner and reach even more people who can benefit from our offering.

Legal Basis

We also have a legitimate interest in optimizing our online service and marketing activities, therefore we refer to Art. 6 para. 1 lit. f) GDPR (legitimate interest). Further information on the processing of personal data can be found in the GeoTargetingWP privacy policy: https://geotargetingwp.com/terms-and-conditions

Objection Option

You always have the option to manage the setting and deletion of cookies in your browser according to your wishes and knowledge. For example, if you do not want this tool to set cookies and collect information about you and your behavior, you can deactivate the basic setting of cookies in your browser settings at any time. However, this may in individual cases result in various functionalities (such as country selection or shopping carts) on visited websites not working even if you wish them to.

Privacy Policy for the Use and Deployment of HubSpot

We have integrated HubSpot into our website. The operating company of HubSpot is HubSpot, Am Postbahnhof 17, 10243 Berlin.

HubSpot is an American all-in-one platform for inbound marketing, sales, CRM, and customer service. It supports companies in their growth and the improvement of service quality. Through the integration of HubSpot, data such as your IP addresses, the duration of your visit to our website, your operating system, and clickstream data may be collected and processed. In this process, we only process personal data for as long as necessary. Once the purpose of data processing is fulfilled, blocking and deletion take place according to local deletion concepts, unless legal requirements prevent deletion. If a cookie is set during this process, it will be automatically deleted after the storage period expires, unless you have already deleted it yourself before this time.

Purposes of Processing

HubSpot is suitable for us to simplify and optimize our daily business operations and increase your satisfaction. HubSpot plays a very central role in our company and has become indispensable for us. Additionally, HubSpot helps us create a better user experience on our website.

Legal Basis

We require your consent to use the tool, which constitutes the legal basis under § 25 para. 1 TTDSG and Art. 6 para. 1 lit. a) GDPR (consent). We obtain this consent through our previously described consent tool and document it accordingly.

We also have a legitimate interest in optimizing our online service, therefore we refer to Art. 6 para. 1 lit. f) GDPR (legitimate interest). However, we only use this tool if you have given us your consent to do so.

The transfer of data to the USA is based on the standard contractual clauses of the European Commission. Details can be found here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

More information about handling personal data can be found in HubSpot’s privacy policy: https://legal.hubspot.com/de/privacy-policy .

Objection Option

You always have the option to manage the setting and deletion of cookies in your browser according to your wishes and knowledge. For example, if you do not want this tool to set cookies and collect information about you and your behavior, you can deactivate the basic setting of cookies in your browser settings at any time. However, this may in individual cases result in various functionalities (such as shopping carts) on visited websites not working even if you wish them to.

Privacy policy on the use and application of Bing/ Microsoft Advertising

We have integrated online marketing tool Microsoft Advertising on our website. The operating company of Microsoft Advertising is Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. Microsoft has its own servers that are operated all over the world. Most are located in the United States, so your information may be stored, managed and processed on servers located in the United States.

Microsoft Advertising is an online marketing tool with which advertising can be placed, managed and tracked. Microsoft Advertising (formerly Bing Ads) is based on a pay-per-click system. This means that advertisers can advertise on Bing and Yahoo! You book and pay only when a user clicks on your ad. For the above-mentioned part, the tracking, we have integrated a conversion tracking tool on our website, which also stores data from you. This is because when visitors come to our website via Microsoft advertising, we can use the conversion tracking tag (a small code snippet) to analyze the user behavior of the website visitors who came to our site via the advertising, which is necessary to make the advertising measures economical. Thus, Microsoft Adervtising’s conversion tracking tag collects data on user behavior. This is data such as which ad you used to get to our website, which keyword you used on Bing or Yahoo, what interactions you had on our website and how long you stay on our website. If you have a Microsoft account, Microsoft may link the collected data to your account.

Since we cannot rule out the possibility that servers in the USA may also be used for this purpose, we would like to take the precaution of pointing out to you that, according to the opinion of the European Court of Justice (ECJ), there is currently no adequate level of protection for data transfers to the USA and that this therefore entails various risks for the legality and security of data processing, including of your data.

Processing purposes

Microsoft Advertising is suitable for us to analyze the flow of visitors and user behavior on our website. Microsoft will use the data and information collected for the purpose of evaluating your use of our website, compiling reports on website activity for website operators and providing other services relating to website activity.

Legal basis

We assume your consent for the use of the tool, which is the legal basis according to § 25 para. 1 TTDSG and Art. 6 para. 1 lit. a) (consent). We obtain this consent through our previously described consent tool and also document this via this.

We also have a legitimate interest in optimizing our online service and making it more secure, so we rely here on Art. 6 para. 1 lit. f) (legitimate interest).

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

You can find more information on the handling of personal data in the Microsoft Advertising privacy policy: https://privacy.microsoft.com/dede/privacystatement.

Duration of data storage

For searches via Bing, Microsoft deletes your saved searches after 6 months by deleting your IP address. In principle, it is also stated that Microsoft retains personal data for as long as is necessary for the provision of its own services and products or for legal purposes.

Possibility of objection

You can revoke your consent at any time. Please make the appropriate settings via our Consent Banner. In addition, you always have the option to freely manage the setting, management and deletion of cookies in your browser according to your wishes and knowledge. For example, if you do not want this tool to set cookies and collect information about you and, if applicable, your behavior, you can disable the basic setting of cookies in your browser settings at any time. However, in individual cases this may mean that various functionalities (such as shopping carts) on the websites you visit may no longer function even if you wish them to.

Privacy policy on the use and application of Clarity /Microsoft Heatmap

We have integrated project and portfolio management tool Clarity on our website. The operating company is Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. In the process, data is also transferred to the USA.

Microsoft Clarity is a project and portfolio management tool that enables user analytics based on pseudonymous user identities, increasing user analytics based on pseudonymous data such as mouse movement data analysis and performance data for specific websites.

On our website, this includes in particular usage data (websites visited, interest in content, access times, etc.), metadata/communication data (device information, IP address, etc.), location data (information about the geographical location of a device or a person), movement data (mouse movement, scrolling movement) in pseudonymized form. Microsoft has made appropriate settings for these, so that the data collection by Microsoft is already pseudonymized, in particular in the form of IP masking (IP address pseudonymization).

We would like to point out that, in the opinion of the European Court of Justice, there is currently no adequate level of protection for data transfers to the USA. This may be accompanied by various risks to the lawfulness and security of data processing.

Processing purposes

Microsoft Clarity is suitable for us to be able to analyze visitor flows and user behavior on our website. This allows us to target our marketing activities more effectively and economically and to reach even more people with our offer, for whom we can create real added value.

Legal basis

We assume your consent for the use of the tool, which is the legal basis according to § 25 para. 1 TTDSG and Art. 6 para. 1 lit. a) (consent). We obtain this consent through our previously described consent tool and also document this via this.

We also have a legitimate interest in optimizing our online service and our marketing activities, so we rely here on Art. 6 para. 1 lit. f) (legitimate interest).

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

You can find more information on the handling of personal data in Cloudflare’s privacy policy: https://privacy.microsoft.com/de-de/privacystatement

Duration of data storage

Microsoft Clarity stores your usage data for an estimated period of 180 days.

Possibility of objection

You can revoke your consent at any time. Please make the appropriate settings via our Consent Banner. In addition, you always have the option to freely manage the setting, management and deletion of cookies in your browser according to your wishes and knowledge. For example, if you do not want this tool to set cookies and collect information about you and, if applicable, your behavior, you can disable the basic setting of cookies in your browser settings at any time. However, in individual cases this may mean that various functionalities (such as shopping carts) on the websites you visit may no longer function even if you wish them to.

Data protection terms and conditions for the implementation and use of Plausible Analytics

We have integrated the third party Plausible Analytics on our website. The operator of Plausible Analytics is Plausible Insights OÜ with its registered office in Västriku tn 2, 50403, Tartu, Estonia. Plausible Analytics is a web analysis tool, which assists us in analyzing user behavior on our website in order to optimize our online service. It does not save any personal data such as IP addresses or user IDs. Plausible Analytics only collects aggregated information about page views, visitor numbers, referrer URLs, and web browser types to give us insight into the general usage of our website.

We only process personal data for as long as is necessary. As soon as the purpose of data processing has been fulfilled, data is blocked and erased in accordance with the standards of the local erasure concept, unless legal provisions prevent this erasure. If a cookie is set for you in this process, it will be automatically erased once the retention period has elapsed, unless you have already erased it yourself before this time.

Purposes of processing

Plausible Analytics helps us to analyze user behavior on our website and gather statistical data that assists us in optimizing our online service and enhancing the user experience. By analyzing website interactions, we gain insight into our visitors’ usage habits and can adjust our content and services accordingly.

Legal basis

We require your consent to use the tool, which forms the legal basis in accordance with Section 25(1) of the Telecommunications-Telemedia Data Protection Act (TTDSG) and Article 6(1)(a) of the General Data Protection Regulation (GDPR) (informed consent). We obtain this consent through our previously described consent tool and also document this here. We also have a legitimate interest in optimizing our online service, which is why we refer to Article 6(1)(f) GDPR (legitimate interest). However, we only use this tool if you have given us your consent to do so.

Opportunity to object

In principle, at any time you can set, manage, and erase cookies in your browser as you wish and according to your knowledge. For example, if you do not want this tool to set cookies and collect information about you and possibly your behavior, you may decide to block all cookies in your browser settings at any time. In individual cases, however, this may prevent various features (such as shopping carts) from working on the websites you visit, even if you want them to.

Data protection terms and conditions for the implementation and use of WebinarGeek

For webinars, we use the service WebinarGeek. The operator of WebinarGeek is WebinarGeek B.V., Chroomstraat 12, 2718 RR, Zoetermeer, in Holland.

WebinarGeek is a webinar platform. This means that we use this service if you would like to participate in our webinars or video feeds. WebinarGeek runs through your browser so that you do not need to install any additional application on your end.

For registration and holding webinars, we use the data you provide during the registration process for the respective seminar, such as first name, last name, email, company/employer, and zip code.

After registration, we use your email address to confirm your registration, send login information, and give you a reminder about the upcoming webinar. After a webinar, we use your email address and name once to send you an email and provide you with access to the recordings of the online seminar (where available).

As part of the online seminar, we get the following data from you: last name, first name, email address for identification and login, country, IP address, and cookies for managing the online session and ensuring provision of the webinar. Your data is only processed in the context of the online seminar.

Purposes of processing

WebinarGeek is a webinar platform that we use to optimize our services and to provide you with the best performance possible of the service you have purchased.

Legal basis

We require your consent to use the tool, which forms the legal basis in accordance with Section 25(1) of the Telecommunications-Telemedia Data Protection Act (TTDSG) and Article 6(1)(a) of the General Data Protection Regulation (GDPR) (informed consent). We obtain this consent through our previously described consent tool and also document this here.

Contractual or pre-contractual measures in accordance with Art. 6(1)(b) GDPR also apply to booked webinars and video feeds.

We also have a legitimate interest in optimizing our online service, which is why we refer to Article 6(1)(f) GDPR (legitimate interest).

You can find the provider’s privacy policy here: https://www.webinargeek.com/privacy. You can find our agreement with the provider on data protection here: https://www.webinargeek.com/terms-and-conditions. Its general privacy policy can be found at: https://www.webinargeek.com/privacy.

Opportunity to object

In principle, at any time you can set, manage, and erase cookies in your browser as you wish and according to your knowledge. For example, if you do not want this tool to set cookies and collect information about you and possibly your behavior, you may decide to block all cookies in your browser settings at any time. In individual cases, however, this may prevent various features (such as shopping carts) from working on the websites you visit, even if you want them to.

Status: 12.10.2023